Who Has Time to Think? (Via NYT)

Watching the Tour de France this summer, I found myself yearning for the single-minded focus of having one thing to do and doing it really well.

In the ad business, as with many others, we are always learning about new businesses and industries and deciding which of the many constantly evolving media and technology tools are the best fit for each client’s challenges. That diversity is what draws many of us to the business, but it’s also a challenge. It’s like studying for an exam and never knowing when you’ve studied enough. All you know is that tomorrow the cycle will start over again.

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